I think the reality here is that if we want to grow the community, US & CA players deserve the same resources that Euro players enjoy which includes GM representation. This is someone who should not only be present for players via in-game requests, but also advocates for the NA community on the back-end within the NST.
In-game responsibilities should be to both handle tickets as well as drum up excitement by way of events. The North American community really feels underserved, and some coddling by a GM is both the most simplistic short-term method to reconcile this grievance. No new code, no marketing blitz, no dollar signs -- just manpower, which many current players would happily volunteer for.
If NA players can tell their friends "we've had multiple different events in the last few weeks that have been a lot of fun" As opposed to "I logged out in 15 minutes because there is nothing to do and everyone online is AFK" I would imagine that we would see growth before long.
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